The Story of Tanara | Inspired Jewelry for Every Woman
Tanara brings you exquisite inspired jewellery, crafted to celebrate the essence of every woman. Our luxurious yet affordable collections are designed to empower and inspire. From timeless classics to contemporary designs, Tanara ensures each piece is handpicked with care. Join us in embracing elegance and individuality. Discover the magic of Tanara today and let eira be part of your unique journey.
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Tanara was born from a shared dream between two sisters to make fashionable, high-quality jewellery accessible to every diva, right from the comfort of her home. With backgrounds in MBA and Fashion Management (one of us an alumna of NIFT), and over a decade of experience in the corporate world, we decided to channel our passion into something truly meaningful.
The idea for Tanara came to us during a life-changing moment, when Anu, navigating new motherhood, longed for jewellery that felt handpicked, luxurious, and meaningful. But all she found online were overwhelming, unreliable choices. That’s when the idea took shape: why not create a brand that brings beautiful jewellery—luxurious yet effortless—right to your doorstep? Handpicked by us, for YOU.

VISION & MISSION
At Tanara, we believe in celebrating womanhood. As we grow, our vision extends beyond jewellery. We're committed to creating opportunities that empower and employ women, building a supportive community where everyone shinesThank you for being a part of our journey. With your trust, we hope to make Tanara not just a brand but a movement.
